Elegant, thoughtful and purpose-driven, Asmar Equestrian brings a modern approach to equestrian fashion. The brand has redefined riding apparel, extending the equestrian lifestyle to all areas of a rider’s life. Affordable luxury and effortless comfort, Noel Asmar Equestrian pieces are unsurpassed for their quality and attention to detail. From outerwear and technical tops to show apparel, Italian leather handbags and accessories, our mission is to empower riders to feel confident and prepared with stylish clothes that are made for the way you move.
Behind the Noel Asmar Equestrian brand is founder Noel Asmar, a self-taught designer with an innate sense of fashion, an eye for timeless style and a lifelong love of horses. Noel Asmar has won numerous accolades within the fashion and equestrian industries, been honored for her innovations, and earned the respect and affection of riders around the globe.
Our innovative approach, commitment to quality and ultimately an undying passion for the horse, shapes all that is Asmar Equestrian.